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Barnes and Noble


 THE DEN

BY BARNES & NOBLE


An experience that gives people an environment that is comfortable and free from distraction to read.

Project Type: Brand Extension & Experiential

 
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DENS


Dens will be tech-free zones. Simply trade your phone for a book, and you can read for as long as you like, without distraction.

PIKE’S PLACE DEN

 

DUPONT CIRCLE DEN

 

GARDEN DISTRICT DEN

 

LAUNCH CAMPAIGN


OUT OF HOME

 

SOCIAL

 
 

STORY HIGHLIGHT: STORIES ON STORY

 

EMAIL BLAST

 

APP

The Den App gives subscribers access to seating availability and the latest exclusive book releases.

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Art Direction + Design: Raule Napier

Copy: Joel Stiling